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  1. Kenya
  2. Work in Kenya
  3. Jobs and Salaries
  4. Sales and marketing managers

Sales and marketing managers

Sales and marketing managers plan, direct and coordinate the sales and marketing activities of an enterprise or organization, or of enterprises that provide sales and marketing services to other enterprises and organizations.

Skill level: Skilled

Check your pay

  • Salary range for the majority of workers in Sales and marketing managers - from Ksh75,842 to Ksh428,071 per month - 2025.
  • A Sales and marketing managers typically earns between Ksh75,842 and Ksh199,081 net per month at the start of the job.
  • After 5 years of service, this is between Ksh117,812 and Ksh322,958 per month for a working week of 45 hours.

Salary Check

  • Sales or marketing manager
  • Telesales executive
  • Field sales executive
  • Area sales manager
  • Regional sales manager
  • Marketing department manager
  • Sales department manager

Job Responsibilities

  • Planning and organizing special sales and marketing programmes based on sales records and market assessments
  • Determining price lists, discount and delivery terms, sales promotion budgets, sales methods, special incentives and campaigns
  • Establishing and directing operational and administrative procedures related to sales and marketing activities
  • Leading and managing the activities of sales and marketing staff
  • Planning and directing daily operations
  • Establishing and managing budgets and controlling expenditure to ensure the efficient use of resources
  • Overseeing the selection, training and performance of staff
  • Representing the enterprise or organization at sales and marketing conventions, trade exhibitions and other forums

Take the Salary Survey

  • Sales or marketing manager
  • Telesales executive
  • Field sales executive
  • Area sales manager
  • Regional sales manager
  • Marketing department manager

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WageIndicator Foundation is a global, independent, non-profit organisation that collects, compares and shares information on Minimum Wages, Living Wages, Living Tariff and Living Income, Wages and Salaries, Labour Laws, Collective Agreements, Gig- and Platform work worldwide. We started in 2000 and are now active in 208 countries and territories.
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